The Omani banking industry still lags behind in keeping up with the full adoption of e-banking technologies in delivering its services. Nevertheless, this might have changed to some extent with the spread of the Corona Virus (COVID-19) which forced financial institutions around the world to temporary close most of their branches, and operate mostly on an online basis. The objective of the current study is to examine customers’ perception of E-Banking Adoption in Oman in light of the COVID-19 pandemic. Specifically, the study attempts to identify the main dimensions that would contribute to the acceptance of E-banking services from the customer’s perspective. A survey questionnaire was designed to collect data from 200 banks' customers in Oman. The collected data was subsequently analysed using linear regression and t-test. The findings revealed that the banks customers in Oman have a high tendency towards the adoption of E-banking services. Furthermore, the findings showed that perceived ease of use, uncertainty, facilitating conditions and self-efficacy are the main dimensions that have the potential to influence the adoption of E-banking services in Oman. The study contributes significantly to the behavioural theories, as well the technology adoption models. In addition, it contributes in developing policies, and setting improvement measures in the banking industry.
Speakers
Salim Al-Hajri
Assistant Professor of Management Information Systems at...
Authors
Abdelghani Echchabi
Department of Finance, Dubai Men’s College, Higher...
Authors
Syed Ghayas
Department of Management Information Systems, College of...
Authors
Mohamed Ali Akour
Department of Management Information Systems, College of...